Passionate about the game, Audemars Piguet continues to build the world’s finest team of professional golfers. Self-control, time management, love of perfection: whether on the green or in the universe of Haute Horlogerie, it is always a question of precision, elegance, and beauty of both the gesture and performance
In the week that Audemars Piguet chose to celebrate the AP Woman and launch its new Millenary models, brand Ambassador Serena Williams won in London for the 6th time, her 21st major title. She completed a “Serena Slam”, holding all four Grand Slam titles in a row, for the second time in her career. The 33-year old American last accomplished the feat in 2002-2003.
Audemars Piguet is proud to announce Claude Emmenegger as new Creative Director. After an interesting start with Longines followed by Gucci where he created 23 collections including the G Watch, Claude joins Audemars Piguet in 1999. Passionate about complicated movements, horology, and in constant pursuit of innovation and creativity, his main creations include the Tradition of Excellence models 2, 3 and 4.
IWC Schaffhausen sets up another milestone in its commitment to filmmaking. As official partner of the Festival du Film Francophone d’Angoulême, the Swiss luxury watch manufacturer now promotes French-speaking films from various countries including France, Belgium, Luxembourg, Canada, Switzerland, Africa and the Middle East.
IWC Schaffhausen has created a seductive range of partners’ watches to grace its Portofino collection. The Portofino Automatic and the smaller Portofino Automatic 37 have formed a bond and together set off their respective attractions to their best advantage.
The launch of the new Millenary collection for women was celebrated in Paris on July 7th and actress and women’s rights defensor Freida Pinto welcomed as a new brand ambassador. Cocktail and dinner were held at the Carreau du Temple in Le Marais, Paris, and attended by more than 200 guests among whom some of the following celebrities were spotted already wearing the new Millenary: Asia Pacific superstar Michele Reis, socialite Olivia Palermo, British model Jourdan Dunn, actress Audrey Tautou, designer Elie Saab, actor Omar Sy, model and socialite Caroline de Maigret… François-Henry Bennahmias, CEO of Audemars Piguet, welcomed the guests saying: “Tonight we are celebrating not one, but three great news: the launch of our new Millenary, the launch of our new advertising campaign for women, and Freida officially joining the Audemars Piguet family.
With scintillating creativity uniting the art of jewelry, Haute Horlogerie and artistic crafts, discover the new collection “Secrets & Lights – A Mythical Journey by Piaget” coming soon.
His powerful style, easy manner and dedication have helped Bernd Wiesberger make spectacular progress.
IWC Schaffhausen’s role as official partner of the Passione Caracciola rally is a further expression of the company’s passion for motor racing at its classic best.
Audemars Piguet’s new ambassador, international actress and women’s right activist Freida Pinto, will attend the brand’s event in Paris on Monday July 6th 2015 during Haute Couture Week for the launch of Audemars Piguet’s new Millenary watch collection for women.